E-Strands as a company, has 3 directors, and has 3 channels of business we aim to implement.
Web services (Hosting, web stats, SEO and Keyword research, web design and development)
Graphic design and identity (business cards letter heads, product packaging, we design the whole corporate image of a company)
Our company’s E commerce sites.
We were reminded of a verse in the Bible, which explores that 3-strands is stronger than 1 strand.
Ecclesiastes 4:12 (New International Version)
Though one may be overpowered,
two can defend themselves.
A cord of three strands is not quickly broken.
We decided that the term 3strands reflected the area of business we are promoting. We then exchanged the number “3” for the letter “E” in relation to the web, with us being an online service. This results in our business name becoming EStrands. Estrands works well on Google for SEO, enabling us to be more productive, as a company. “E” is also beneficial as it connects with terms such as E-Commerce and E-Tail. These are associated with the channels of business Estrands is developing into.